Fairtrade is a global movement with a strong and active presence in the UK, represented by the Fairtrade Foundation. Fairtrade is about better prices, decent working conditions and fair terms for farmers and workers.
25% increase in Fairtrade's online store
38% increase in facebook likes
Increased visitor time on the site
10% increase in mobile and tablet traffic
This project was obviously a very important undertaking for Fairtrade The great thing is people have commented on how the new site has changed the way that we are perceived. Thats really satisfying as it was the point of the whole project.
Jagdeep GillSenior Digital Manager, Fairtrade
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