Sitecore 8 - Customer Experience Platform
aThe latest Sitecore Symposium in Barcelona was dominated by the announcement and preview of Sitecore 8. This version was ambitiously billed as ‘Simplifying the extraordinary’ and it didn’t disappoint. This is not just a simple upgrade.
To understand where Sitecore is going, we first need to understand where we have come from. My last job was client-side at Legal & General, where I had separate tools and platforms for CMS, web analytics, click tracking, personalisation and MVT. It was frustrating getting all these through Procurement, getting them set up and working was tiresome, and they never really talked to each other to provide a single connected experience either for the business or the end user. Sitecore 8 brings all this capability together into one place….the latest and best Sitecore Experience Platform.
Sitecore have naturally produced a comprehensive document that gives an overview of the strategy behind Sitecore 8. Download the pdf – Sitecore 8: Simplifying the extraordinary. As a strategy document it’s good, but I found it a little light on the actual detail of what new features are available.
The highlights for me are:
As I set out in my blog posts from Barcelona. Sitecore 8.0 is powerful, and with that comes greater responsibility. As each version of Sitecore gets more advanced it becomes even more important for a business to choose the right Sitecore partner. Sitecore implementation and support have to be 100% aligned with the business aims and objectives. It’s vital to choose a partner who ‘get Sitecore’ and know how to get the best out of it. As Simon Etherington as MD of Sitecore UK states: ‘….Kagool get Sitecore….’ Please talk to us about your plans and objectives.
Note: this blog post was published in Oct14 and updated in April 15 removing the expected release date.