NTT

Your teams have been amazing - consistently available to support and guide us whenever we needed them.

FRANCES MENDOZA, SENIOR MANAGER MARKETING TECHNOLOGY SERVICES, NTT LTD

3 Sites, 1 Global Solution

NTT is a leading technology for good services company worth over $30 billion with 160,000 employees, spanning 200 countries globally. They asked us to help bring together a portfolio of distinct, branded organisations and create a new, distinguished, global entity.

Migrating content whilst retaining traffic

Working agile on Sitecore 9.1 DXP, we built three global sites with one infrastructure in just five months, delivering seamless content migration across service lines while maintaining market share and improving lead generation. We ensured stakeholder consultation, mitigated SEO risk against traffic loss and ensured the business pipeline remained robust during the migration.

Prepped for future expansion

We have delivered an enhanced customer experience; with new forms and personalised CTAs across all products and services, allowing customers to contact at point of interest, driving increased conversions. Our 23-strong team, covering 9 disciplines, worked across four countries and time zones and delivered 4,690 hours of work. The results speak for themselves.

Impact

• 8,000 COVID-19 response initiative views over a three-month period
• 1,000 searches per month on NTT branded keywords
• 150% increase in direct traffic over first 6 months – to 7,000 daily visits
• 41% increase in page views within the first three months
• Honourable Mention at Sitecore Experience Awards 2020